The B2B buyer is more consumer-like in their behaviour than ever before. And it’s not just one buyer – there’s multiple people to consider, the journey is no longer linear and they all expect you to understand their goals and challenges.
We can help you piece that journey together both strategically, as well as making sure you deliver the right content at the right time to meet the needs of customers.
- Content and website strategy
- Customer journey mapping
- Editorial and specialist technical writing
Case Study – Rapid7
We work with Rapid7 to produce a whole host of content for their Australia, UK and European teams. Ranging from white papers and blog posts, through to drafting presentations for webinars and persona messaging.